BDS 101: IDEO

The IDEO videos were really interesting. I really never thought of how the process of designing something would be like. I always thought it’d be a person or a small team just stuck inside of a quite room or a cubicle writing out ideas and then presenting them to each other. What I saw in the video was very different than that. There were people from many different fields, in an open, comfortable, and lively environment. There are crazy ideas left and right, and the thought process has a very informal sort of feel to it. It’s interesting that they literally write or make a quick drawing of every single idea they have no matter how ridiculous it might be.